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BZ Results Delivers Strong Automotive Advertising Platform

I’ve said this before, but what a difference a year can make. I just finished a two hour webinar presentation of the new BZ Results platform called Virtual Dealership 2.0 and I am very excited with the...

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Is Your Paid Search Strategy Sloppy?

By Brian Pasch Google Adwords is utilized by many dealers for paid search marketing, which is no surprise to readers.  However, what is surprising are the “sloppy” campaigns that are being operated....

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